What kind of media institution might distribute your media product and why?
Our film would be distributed by a mainstream distribution company such as Paramount Pictures if it were to be made with a bigger budget. Paramount has distributed the classic Hitchcock thriller, Psycho and recent mainstream films such as Along Came A Spider, Primal Fear, Zodiac and Kiss The Girls. I believe that Paramount has the vital experience, derived from marketing and distributing previous thrillers, of when to release the film, where to distribute it and how to successfuly market our thriller.
Similar to the mainstream films Paramount produce, our product features most of the conventions of a Thriller, therefore it would not be distributed by an independent institution. Although independent films still feature conventions of thrillers, they would use them originally or try to subvert the conventions in some way. For example in Andrea Arnold's Red Road, there is little dialogue or other diegetic noise. The silence reflects the CCTV imagery and draws attention to the visual omniscience. The lack of sound restricts the viewer solely to what is seen and not heard and discreetly addresses some of the issues of the surveillance culture. The audience is also invited to criticise the protagonist for abusing her position and engaging in illegal voyeurism.
Our decision to aim our opening clip at a mainstream audience was a result of our audience research. We decided to adhere to the conventions they expected to see in a Thriller such as classical instrumentation of contrasting piano notes and repetitive violins to create tension, an innocent protagonist and an enigmatic presentation of the antagonist.
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